The Null Device
Scientists at University College London have discovered that
making eye contact with an attractive face
stimulates the brain's reward centre
Eye contact with an unattractive person triggers no such reward, and looking
at a beautiful face without eye contact triggers a much diminished reward.
The reward is not tied to the sex of the face.
This goes some way towards explaining snap judgments made of people, and
the evolutionary basis of evaluating social status and attractiveness.
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