There was an item last year about the Army recruting (ha) a top ad firm to help boost their falling recruitment numbers. I was a little concerned to see these popping up in (I know they're not just for kids any more, but still) comic books. The US Army website, www.goarmy.com , had an interesting feature that should make conspiracy theorists sit up: large cash incentives for those who finish their basic training and ship out before September 26th (or thereabouts.) Complete with 'You may already be a winner!' advertising language. This was before the crashes on the 11th, of course.
You may already be a wheezing, impotent, near-death veteran, more like. Gulf War Syndrome? There's no such thing, just ask the UK and US gubberments.