The increasing number of halal fried chicken shops in the UK is testament to changing demographic and eating patterns. "The Muslim community here is growing," says Enam Ali, chair of the Guild of Bangladeshi Restaurateurs. "Fried chicken is cheap - [people who eat it] are young, students, with limited pocket money." Masood Khawaja, president of the Halal Food Authority, says, "A great percentage of third generation Muslims are not eating the original cuisine of their families - they want more takeaways, more convenience foods."
"Let's just grasp the nettle here," says black comic Paul Ricketts, whose stand-up observations often turn to this issue. "All black areas have loads of fried chicken outlets. It is a socio-economic thing. Chicken is one of the cheapest birds you can get. When people go on about smelly food, what they really mean is fried chicken, and they're having a dig at the people eating it - we have an era where we don't mention class any more, we just call them chavs or hoodies - it's a term for working-class scum."
At Halal Southern Fried Chicken in London's Brick Lane, they lace their hot wing batter with chilli powder, turmeric, cumin and coriander. Most customers are men in their 20s. The story is the same further down the road at Al-Badar Fried Chicken and Curry Restaurant, where their hot wings are coated in cinnamon, coriander and fresh and crushed chillies. Manager Amer Salim differentiates his product from the nearby KFC, which, he says, caters to another market. "In London's Tower Hamlets, the Bangladeshi community like spicy with more and more chilli," he says. "Fried chicken in KFC is not spicy."It doesn't mention the iconographic idiosyncracies of these shops, with their varyingly plausible faux-Americanisms (from "_ Fried Chicken" shops named after random US states to shops whose signage evokes images of cowboys frying chicken over campfires on the Rio Grande to the ubiquitous cartoon mascots of chickens in cowboy hats.
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