The Null Device
Posts matching tags 'commodity fetishism'
The Quietus has an essay by Swedish writer Johan Kugelberg about the psychology and psychogeography of record fairs, and that peculiar combination of nostalgia that causes a subculture of men of a certain age and decrepitude (the “British psychedelic fatsos”, in his words) to seize on a moment from one of various golden ages of the rockist canon (typically the psychedelic moment of the late 1960s, though these days, often also punk rock and its immediate aftermath) and strip-mine it for its elusive magic:
When it comes to original copies of popular 60’s rock records, it seems as if the importance of the condition of the vinyl is contradicted by the physical well-being of the people who are safe-guarding their sixties memories through the collecting of artefacts. The records, posters and Beatles autographs are doubtlessly relics of the time of their lives, infused with such a potent voodoo of nostalgia that the psychotic amounts of emotional projection that is fixed on them is starting to be reflected by the stars themselves. One needs only to go to the grotesque Who documentary DVD Amazing Journey to hear a bunch of propped-up geriatric rockers inflict godlike self-importance upon the viewer, comparing their stage ass-wriggling and studio knob-twiddling with the people who actually did something actually important during the same era. That the sixties survivors believe steadfastly that what they did was for the better good of the world, instead the commodified expression of the spectacle that it was, is very sad. Autographs, posters, vinyl records in mint condition, saleable things infused with nostalgia, are not necessarily a bad thing. We drink a vodka drink and sing songs that remind us of our good times, but where the problem lies is where a period of time in your life is pin-pointed as the only one directly lived, and the remainder of your days being devoted to a representation of said times.
Our emotional projection on the artifacts that remain of our youth’s cartoon rebellion is supposed to necessitate our belief system of extended adolescent self-worth. The hedge-fund lower- upper- management aging hardcore kid spending upper four figures on Misfits test-pressings is battling the same laws of gravity that middle-aged women struggle against at the plastic surgeon or the cosmetics counter. This battle, masking as against grave and ageing process, and against gravity itself, constitutes one of the most necrotic abrasions into the body-fabric of our very existence: this perpetuated falsity that only certain years in our life-span really truly matter. That life in our youth is worth so much more as a commodity, that once youth passes us by, we are obliged to forfeit what we directly lived and recede into a representation of said years for the remainder of our actual duration. Our choice of appearance, our choice of the most meaningful artifacts we surround ourselves with, our choice of the record we place in double plastic bags in alphabetical order, all representing time we address as lived in qualitative actuality.
Q: Do we collect records awake or dreaming?
A: We collect them awake, but we hope that the records will make us dream.
Q: What does a record fair mean?
A: It means that alienated consumption isn’t that great.
Q: What happens at the record fair?
A: A lot of men venture further from their goal of having plentiful sex by looking for records that quite often sing about plentiful sex.
Q: Where does its powerful allure come from?
A: The physical impossibility of death in the mind of someone living.