The goal of U.S. policy, he said, should be to "re-engineer the perceptions of our enemies." Suicide bombers have to be convinced "they get nothing for dying for Allah," and the people who support terrorists -- leaders or commoners -- have to be persuaded such violence is an insult to Islam and counterproductive. So Baxter proposed a Manhattan Project of "perception engineering," which would explore and develop a variety of means: psychological warfare, propaganda campaigns designed by advertising executives ("these guys were selling Chevrolets when they were crap with the 'heartbeat of America'"); nanomachines that can invade the circulatory system and effect the brain and thought patterns of the target; cultural products that can engender warm feelings toward the United States.
Nanomachines that make you love America? Loyalty plagues and love bombing? Or as Kennedy said, "we have control of the mind". (via Rebecca's Pocket)