The text of CMEPA says that anyone who "displays" or "offers" to sell the image of a minor under 17 years old -- "without a purpose of marketing a product or service other than an image of a child" -- would be fined and imprisoned for up to 10 years.
Of course, if creeps and deviants start paying a lot of attention to ads featuring children, and hopefully buying lots of products, that Helps The Economy, and is thus a Greater Good.
Actually, I think it would be a fine
thing if The Authorities made it illegal
to use images of a minor for any commercial
purpose, i.e., for any situation where
you'd need a signed release to use a
picture of an adult, you couldn't use a
picture of a child at all.
Think of what such a law would do to the
movie industry, the advertising industry,
the beauty-pageant industry....
Awesome. We wouldn't have to look at any more fucking pictures of Madonna & baby Jesus anymore!