The Null Device
China says no to Hummer
Not that long ago, the Hummer was king of America's roads; a ex-military truck, chromed for the consumer and with all the aggressive ugliness of a pit bull, it soon became synonymous with a certain form of all-American assholery, a combination of machismo, belligerence and callous indifference worn like armour. Then the price of oil went up, and the dealers' yards started filling up with unsellable Hummers. And then General Motors filed for bankruptcy protection, and decided to sell off a number of marques to raise some desperately needed money to keep the wolf from the door. A construction equipment manufacturer in China (that's Communist
China, by the way, not Taiwan) was found who was willing to buy the brand and start making Hummers. Joe Sixpack and NASCAR Dad could rest assured that they would still be able to buy a Hummer, though in future, this icon of all-American triumphalism would be made in China, like a cheap Wal-Mart DVD player.
Now, it trns out that the Chinese government's planning agency has blocked the takeover of the Hummer brand, on environmental grounds.
Now that's got to hurt.
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