The Null Device

New Rail Alphabet / New Johnston

There is now an electronic version of Rail Alphabet, the high-Modernist typeface designed in 1965 by Jock Kinneir and Margaret Calvert for British Rail and used extensively on signage of British public institutions of the period (the NHS and various airports also used it). And just in time to ride the wave of nostalgia for pre-Thatcherite public institutions.
Unfortunately, at £100 per weight (and £1,000 for the whole set!), it is a bit on the pricy side; if that's out of your price range, you may wish to consider just using Helvetica and hoping that nobody notices. (And, to be honest, few people would be able to tell the difference.)

(Note that if you decide to be even more thrifty and use Arial, people will laugh at you.)

And here is a detailed article on the evolution of the London Underground typeface, from Edward Johnston's 1920s original (which influenced the design of Gill Sans), to its subtle redesign by Japanese typographer Elichi Kono in the 1970s (Kono's account appears here), and other adaptations made recently as it was adopted across the entire London transport system.

There are 6 comments on "New Rail Alphabet / New Johnston":

Posted by: Bowie Tue Sep 22 07:08:45 2009

I still can't get my head around the idea anyone would pay hundreds of dollars/pounds to use a font, especially one so similar to another.

Can you see any parallel between the font industry vs. other famous "intellectual property" industries such as music, movies, TV, newspaper articles, or even patents?

Posted by: acb Tue Sep 22 09:07:55 2009

I think the typeface industry has probably the most similarity to the fashion industry. Both produce goods which are both aesthetic and practical, and where a premium is paid for (a) looking good and (b) standing out. You have the low end of the market (i.e., Primark/Wal-Mart clothing or Arial/Verdana/Times New Roman), which is good enough for people who don't care about these things much; above that you have a few classic typefaces you generally need to pay for (i.e., Gill Sans, Palatino, &c.) and above that, designer fonts whose designers can charge a premium, at least before they get overexposed. And, at the bottom end, you have badly-made free knockoffs, which are sort of like charity-shop handouts or something.

IMHO, typefaces are like clothing for words.

Posted by: Janet Sat Oct 10 08:26:05 2015

Ah, but Rail Alphabet is a design classic, much better than Helvetica for signage due to its optical clarity.

And I've got the original 1965 version in two weights - for free!

Truth is that a model railway website had made it available. I presume that someone had produced a digital version for the sign industry, when that went over to stylus cut vinyl.

If you want to pay big bucks for New RA, then that's up to yourself.

And yes, I would laugh at anyone using Arial!

Posted by: acb Sat Oct 10 14:16:05 2015

Janet: that's interesting. How good is the quality of the typeface?

Posted by: Janet Sat Jun 9 22:27:54 2018


Top notch!

I actually use it for signage! I've even got the pictograms!

Works brilliantly with Inkscape as the originating software. I then save as PDF for output on a large format machine.

Posted by: acb Wed Jun 20 14:03:27 2018

Interesting; where did you get it from? Is it still obtainable?

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