The Null Device

Posts matching tags 'goldfrapp'

2010/1/25

If you want to see where the musical zeitgeist was 18 months ago, look at what Goldfrapp are doing. Pop-cultural cool-hunters par excellence, they mine the rich seams of the underground, find trends with legs and repackage them for mainstream consumption, exploding them into the public consciousness, and have successfully held this niche in the music-industry ecosystem for over a decade. Their début, Felt Mountain, took Morricone-infused trip-hop sounds and moulded them into what became the soundtrack to every upper-middle-class dinner party in the UK. After that, they turned on a dime, discovering electroclash and dragging it into the mainstream in the form of not one but two albums of mildly sexualised glam-electro, before getting wind of the wickerfolk trend and new appreciation of the output of the BBC Radiophonic Workshop, fishing it out of the underground and presenting it to the world as Seventh Tree (an album even whose title seems to have been a homage to underground freak-folk band Voice Of The Seven Woods).

Which makes one wonder what Goldfrapp were going to do next. I was thinking afrobeat or similar exotica. But no, it looks like their next album is going to be Empire Of The Sun-style glo-fi. The only problem with that is, of course, that Empire Of The Sun were themselves a project (a supergroup comprised of two musicians from successful major-label projects) repackaging trends from the underground (essentially Cut Copy-style indie-house with the somewhat dated New Wave/New Orderisms replaced with the recent "yacht rock" fad) for the mainstream, and to considerable mainstream attention. It remains to be seen whether or not they have scooped Goldfrapp by getting in first, or whether Goldfrapp will pull it off for a fifth time.

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2008/1/25

After a year of bands with animal names and hipsters with rustic-looking beards, the pastoral/folk thing is well and truly mainstream, now that Goldfrapp's next album, The Seventh Tree, is going in a pastoral direction. That's right, the EMI-signed chanteuse who is known for moving with the winds of change, first having abandoned the post-Morricone dinner-party trip-hop of Felt Mountain for the then fashionable electroclash and glam revivalism, seems to have jumped on the neo-folk bandwagon, albeit with a touch of 1970s Britishness:

Nevertheless, The Seventh Tree is not from an entirely different planet to Supernature. It's also inspired by music from the 1970s, but the softer end of psychedelic pop rather than glam-rock. The band craved a sound that was woozy and hypnotic, and after the album title came to Goldfrapp in a dream, everything else followed suit.
But, despite the American references, the record still sounds indelibly English. Gregory puts it down to their music not having its roots in blues, but I fancy it's more than that. It's the deadpan-meets-Carry On humour that crackles through the album. It's the way in which Edward Lear's nonsense poetry finds a new home in the song Little Bird, which features a crow with mouths for eyes. It's in the Moogs, Mellotrons and Optigans that bring to mind the terribly English electronica of the BBC Radiophonic Workshop, and when Syd Barrett haunts the album's more psychedelic corners.
There's also a sense of cracked innocence threading itself through these sounds. In the process of songwriting, Gregory and Goldfrapp remembered music from their childhoods - spooky soundtracks to children's programmes, strange sci-fi shows and public information clips. "It was that era that everyone thought the world was going to blow up," Goldfrapp says. "Either the bomb would get you or the rabies."
Which sounds like it could potentially be interesting. Or it could be a mainstreamed take on the kind of retro folk weirdness that independent artists have been exploring over the past few years. Though, to be fair, Goldfrapp's niche is not to explore the fringes, but to aggregate what's on them for a more mass-market audience. Of course, as it's a mass-market product on a major label, there is every chance that all that lovely gentle psychedelic-folk subtlety mentioned in the article will be crushed out of the finished product by the standard commercially-mandated brutal overcompression.

(I wonder whether The Seventh Tree is a take-off of the name of freak-folk outfit Voice Of The Seven Woods, a favourite of weird-music curator Andy Votel.)

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2001/6/28

Amusing quote from NME: "Despite the lingering suspicion that they make music solely for graphic designers, Goldfrapp's art-hop is undeniably enchanting." (Actually, I do know one graphic designer who has the Goldfrapp album.)

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2001/5/20

I picked up the new Depeche Mode album, Exciter, a few days ago. It's pretty good; all in all, more inspired than Ultra. It's produced by Mark Bell, the Warp artist who also produced Björk's material, and this is evident in the trademark skittering glitch beats on some of the tracks, merging with the usual synths, guitars and some lush orchestration. There's perhaps a slight Radiohead influence in places (or perhaps that's just the zeitgeist), as well as touches of some fellow Mute artists (Barry Adamson and Goldfrapp come to mind in places). As most albums, it has its stronger and weaker points (some of the songwriting has that antidepressant-tinged blandness that crept into DM lyrics in the 90s), though the overall quality is pretty good. It makes good background music, with echoes of the doomed romanticism that characterised DM's best albums (i.e., Some Great Reward through to Violator).

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