The Null Device

Posts matching tags 'infogrames'

2003/5/9

French videogame giant Infogrames (they're the ones not making a "Shock and Awe" game) have changed their name to Atari. Infogrames acquired the Atari brand, best known for Pong, the Atari 2600 and retro videogames favoured by pill-popping GenX hipsters, in 2001, which is about a decade and a half after its glory days ended. I guess that this means that their lawyers will start going after all those people selling bootleg Atari-logo T-shirts to aforementioned hipsters at Camden Market and similar places.

(I'm surprised that no clubwear manufacturer has licenced the Atari logo and various trademarks for a range of retro-game-themed clothing. After all, various other brands have done similar things.)

atari brand necrophilia infogrames marketing 0

2002/5/15

French videogame giant Infogrames (who now own the Atari name) and some other outfit plan to relaunch the Atari 2600. Only it will fit in a joystick, plug directly into a TV, and contain 10 classic Atari 2600 games. No news on whether it'll be emulated or whether they'll actually reconstruct the Atari's crippled 6502-based architecture in hardware. (via Slashdot)

atari infogrames retrocomputing videogames 0

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