The Null Device


Huge, terrifying US retail chain Wal-Mart is now claiming a trademark on the smiley-face graphic; you know, the round yellow one which was created in the 1960s by one of three people and used as a symbol of the acid-house scene.

Until now the smiley face had been considered in the public domain in the US, and therefore free for anyone to use. Wal-Mart spokesman John Simley told the Los Angeles Times that it had not moved to register the trademark until Mr Loufrani had threatened to do so.

galambosianism smiley-face trademark wal-mart 0